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CompanyHeinstell Labs

Meet Morfeul, your pocket farmer

Morfeul was not made to sit open on an office screen. It was made to be with farmers in the field, even where there is no internet.

Morfeul wasn’t made to sit open on an office screen.

It was made to be with the farmer on the job. In the rain, in the mud, in the corral, in the middle of the crop, inside the machine, and above all when a problem shows up and a decision has to be made.

We are building AI models specialised in agriculture and livestock to work like an experienced farmer in your pocket. Someone to ask:

  • “These leaves have spots like these. What could it be?”
  • “This animal is showing these symptoms. What should I watch for?”
  • “Teach me how to handle this.”
  • “Guide me through this treatment step by step.”
  • “This machine part has a problem. What do I check first?”
  • “Log what we did here today.”

The memory of the operation

Morfeul can use what it knows about the property to understand each situation better. The management system is part of that: animals, crops, machines, treatments, applications, expenses and activities form the memory of the operation.

But the goal is not to make the farmer stop work to feed yet another system.

It is exactly the opposite: to take the system to the field. To be there in the routine, in the jobs and, above all, in the problems. To help observe, understand, learn, record, decide and, most of all, solve the everyday problems of the field.

Even without internet

Rain, mud and problems in the field don’t wait for the Wi-Fi to come back, so Morfeul is being built to stay useful even where the connection is limited or missing altogether.

Morfeul. Your pocket farmer, even without internet.